Strength Matrix is a visual Strengths Assessment & Coaching Tool

What is the Strength Matrix?

Strength Matrix (Strength Lab) is an interactive, browser-based strengths assessment and coaching tool. It measures the intensity of 20 core behavioral archetypes based on real-life decision scenarios. Instead of self-report questionnaires, the tool analyzes how users respond under pressure to reveal authentic strengths, drivers, and growth patterns. The results are visualized through radar charts, intensity bars, and personalized growth roadmaps, making complex behavioral data easy to understand and apply in coaching, leadership, and personal development.

How to use the Tool

Users respond to a series of situational scenarios by choosing instinctive actions. Each choice contributes to specific strength archetypes. After completing all scenarios, the tool generates:

• A visual Archetype Map

• A ranked Strength Intensity Index

• A Primary Core Driver

• Action-oriented growth recommendations
  Users can switch between Self View and Coach View to adapt insights for reflection or professional coaching sessions.